How to Write Perfect Press Releases (2nd Edition): Grow Your Business with Free Media Coverage

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0:006:24

Voice Stories

Introduction to the second edition

6:24

Housekeeping

4:24

THE DIRTY SECRET

30:27

PROFILING YOUR TARGET

33:22

ANGLES

22:49

THE WRITING MINDSET

51:12

- Section Five - Loading the spoon

0:04

GETTING MORE WITH MORE

13:35

- Section Six - Releasing the Release

0:05

YOUR EMAIL

13:14