The Game Product Management Handbook: LiveOps, Monetization, and Sustainability in Free-to-Play Mobile Game Development

From living in an office and selling his apartment to leading $1M+/month games—this is the unfiltered playbook for product managers who want to win.Game development isn't just about ideas and creativity. It's about survival. It's about turning your vision into a product that retains, monetizes, and scales—without burning out your team or going broke.The Game Product Management Handbookgives you the real-world systems, mental models, and growth frameworks used inside studios that ship and scale. No fluff. No theory. Just tactics forged through 16 years of painful pivots, missed payrolls, and unexpected wins.Inside, you’ll learn how to:Design core loops, systems, and economies that players can’t put downBuild LiveOps calendars that drive both retentionandrevenueCreate monetization models players actually enjoy spending inLeverage segmentation, A/B testing, and KPIs without drowning in dashboardsAlign dev, art, product, and marketing into one outcome-driven roadmapThis book is for:Game PMs and producersrunning live F2P or hybrid-casual titlesIndie founderswho want to turn chaos into cash flowDesigners and analystswho want to think like product leadsAnyone building a mobile gameand asking, “how the hell do we make this work?”Written by a founder and product lead who started in the App Store’s earliest days, lived through the rise of F2P, and now manages games generating 7 figures per month—this book cuts past buzzwords and gets to what matters.If you’re ready to stop guessing and start building games that last—this is your weapon.Read more