Taking customers from where they are to where they want to go with John Jantsch

<p>John started his business 30 years ago after starting at an ad agency. The name Duct Tape Marketing derived from his desire to work with small business owners. He had an idea to create a systems approach to attract people to his business. We chat about:</p><ul><li>How he started his career</li><li>Agencies should help businesses build marketing internally as an asset</li><li>Taking customers from where they are to where they want to go</li><li>Asking bigger questions in Marketing</li><li>Using your own expertise and local language</li><li>The lessons learned from 2020 </li><li>Creating great customer experiences </li><li>Teaching people marketing strategies</li><li>Finding an industry you love and not just chasing money</li><li>The Ultimate marketing engine</li><li>Customer success stages</li><li>Simplify marketing</li></ul><p><a href='https://ducttapemarketing.com/'><b>Duct Tape Marketing Agency</b></a></p><p><a href='https://www.amazon.com/Duct-Tape-Marketing-Revised-Updated/dp/1595554653/ref=as_li_ss_tl?_encoding=UTF8&amp;qid=1588688224&amp;sr=1-2&amp;linkCode=sl1&amp;tag=ducttape0a-20&amp;linkId=df8b260ad94ab6b7d0d6035c04f34449&amp;language=en_US'><b>Duct Tape Marketing Revised and Updated: The World&apos;s Most Practical Small Business Marketing Guide</b></a></p><p><a href='https://www.amazon.com/Referral-Engine-Teaching-Business-Market/dp/1591844428/ref=as_li_ss_tl?_encoding=UTF8&amp;qid=&amp;sr=&amp;linkCode=sl1&amp;tag=ducttape0a-20&amp;linkId=5030ef68e98dec7e1184e57b0e13ec38&amp;language=en_US'><b>The Referral Engine: Teaching Your Business to Market Itself</b></a><b><br/></b><a href='https://www.amazon.com/Self-Reliant-Entrepreneur-John-Jantsch/dp/1119579775/ref=as_li_ss_tl?ie=UTF8&amp;linkCode=sl1&amp;tag=&amp;linkId=b9323a35b35107e25ab706cca74fb290&amp;language=en_US'><b>The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business</b></a></p><p><br/></p>