Should You Buy Influencer Posts From Celebrities Like Kim Kardashian? | Ep. #1039

<p><span style="font-weight: 400;">In episode #1039, we discuss whether you should buy influencer posts from celebrities. Tune in to hear if you should invest in this strategy.</span></p> <p><span style="font-weight: 400;">We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on</span> <a href= "http://singlegrain.com/dtla"><span style="font-weight: 400;">this website</span></a> <span style="font-weight: 400;">if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested!</span> <a href= "https://twitter.com/ericosiu?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor"> <span style="font-weight: 400;">DM Eric</span></a> <span style= "font-weight: 400;">if you would like to participate in the VIP dinner.</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><span style="font-weight: 400;">[00:27] Today’s Topic: Should You Buy Influencer Posts From Celebrities Like Kim Kardashian?</span></li> <li><span style="font-weight: 400;">[00:40] Kim K. charges an average of $300,000-500,000 per post.</span></li> <li><span style="font-weight: 400;">[02:15] You can get hundreds of thousands of followers when you team up with an influencer.</span></li> <li><span style="font-weight: 400;">[03:00] However, when someone promoted with Kris Jenner, he didn’t make his investment back.</span></li> <li><span style="font-weight: 400;">[04:01] A micro influencer may be a better bet, because they are more engaged with followers and have a more loyal fan base.</span></li> <li><span style="font-weight: 400;">[05:15] Neil looked into the numbers and found the ROI on a Kardashian-like influencer was abysmal.</span></li> <li><span style="font-weight: 400;">[05:51] Start with a micro influencer and see how it goes.</span></li> <li><span style="font-weight: 400;">[06:10] Testing is important.</span></li> <li><span style="font-weight: 400;">[06:45] Look at who people follow in your ideal category.</span></li> <li><span style="f