S07 EP12: The Rise of ‘Save Now, Buy Later’ in Wake of BNPL - Accrue Savings w/ Michael Hershfield

<p>On today’s episode, Kunle is joined by Michael Hershfield, Founder &amp; CEO of <a href="https://www.accruesavings.com/">Accrue Savings</a>, a one-of-a-kind merchant-embedded shopping experience that gives customers cash rewards when they save up for their purchases.</p><p> </p><p>As a consumer the whole idea of Buy Now Pay Later, is a tempting offer especially when it comes to high ticket price purchases. It’s basically debt-disguised in fancy and enticing words. As a merchant, the whole model may not be financially stable especially when it comes to fraud and scams. It’s a common issue in the BNPL sphere. </p><p> </p><p>Accrue Savings is providing an opposite model, the Save Now Pay Later model. With their strong devotion to their merchants’ best interests, they developed the model not only to support the merchant but also to empower their consumers to save and pay on their own terms. It’s a mind-blowing trend that merchants are now applying to their business and yielding great results.  </p><p><em> </em></p><p>In this episode, Kunle and Michael talk about his hundred-day journey to build Accrue. You will get to hear about how Accrue is aligning their business to the merchant’s best interest. This is a great episode for business owners and marketers looking for a unique way to get more customers by using the Save Now Pay Later model. </p><p>-----------</p><p>SPONSORS:</p><p>This episode is brought to you by:<br>  <br><strong>Wayflyer</strong></p><p><strong> </strong></p><p>As you continue to grow your eCommerce business, access to growth capital will increasingly play a significant role in achieving and surpassing your financial goals.</p><p> </p><p>Why should you give up equity or pay high interest rates to grow your business?</p><p> </p><p>There is a new way to access growth capital that transforms eCommerce businesses.</p><p><strong>Wayflyer</strong> has shaken the way eCommerce operators access working capital.</p><p> </p><p>With a dedication to only DTC eCommerce businesses, <strong>Wayflyer wi