How to Write Content to Outrank Your Competition on Google

<p><span style="font-weight: 400;">Long gone are the days of publishing high volumes of low-quality, wafer-thin content and expecting your search engine rankings to increase. Today, SEO is as much an art as it is a science. It requires content writers and digital marketers to understand search engine ranking factors, prioritize searcher intent, and publish valuable, high-quality content that appeals to users and Google’s algorithm. </span></p> <p><span style="font-weight: 400;">On this episode of <em>SmartBug on Tap</em>, I share five SEO-friendly content writing tips to outrank your competition.</span></p>