E126: Talking Omnichannel Product Syndication & Integration w/ Fern Jones-Middleton, Omnivore - At the Coalface Podcast - 14 April 2022

<ul><li>Fern is the COO of Omnivore - <a href='https://www.omnivore.com.au/'>https://www.omnivore.com.au</a></li> <li>Omnivore is a SaaS based, omnichannel product listing, data feed and integration platform</li> <li>Omnivore has out of the box, pre-built connectors for all major eCommerce platforms, marketplaces, social & ad platforms and shopping comparison websites</li> <li>Omnivore makes it easy for merchants to list their products on many different digital sales and marketing channels simultaneously and then integrate orders from transactional channels back into a core eCommerce platform or ERP for fulfilment</li> <li>In this episode, Jason and Fern discuss the importance of a well planned omnichannel strategy and how merchants can onboard new, popular channels quickly, easily and relatively cheaply</li> </ul>