34: Behind the Brand with Senior Blogging Specialist Lindsay Shores

<p>In this podcast, Lindsey is so excited as every blogger and small business owner would want to listen to this podcast with Wayfair. Lindsey has an unusual business to where she’s a small business owner, but also a blogger, and Wayfair has been such an essential part of her life.<span class= "Apple-converted-space"> </span></p> <p>Her guest for this podcast is <strong>Lindsey Shores,</strong> <strong>Senior Associate, SEO Marketing at Wayfair.</strong> She and Lindsey connected through Lindsey’s interior decorator who helped create their studio. Lindsey also has Wayfair products in her office and spa that helped her grow her business. Wayfair gets a lot of her business and is very excited to dive more into it. Enjoy the show!</p> <p><strong>She shares…..</strong></p> <ul> <li>Partnerships with other business owners, designers, and Influencers</li> <li>Advice on<span class="Apple-converted-space"> </span> those reaching out to work with brands</li> <li>Building relationships</li> </ul> <p>And many more.</p> <p><strong>Check out these Highlights:</strong></p> <ul> <li>How’s the company during Covid</li> <li>How Wayfair Started</li> <li>Lindsay’s personal story about Wayfair - How she started and her role</li> <li>People behind the brand</li> <li>What makes Wayfair different from other brands</li> <li>How to select bloggers or influencers she wants to work with</li> <li>When to follow up an email</li> <li>To give your rates or not?</li> <li>Advertising in Social Media</li> <li>Working with Microinfluencers</li> <li>Advice to influencers and bloggers</li> <li>Wayfair Covid resources</li> <li>Work Culture in Wayfair</li> <li>Getting in touch with Wayfair</li> </ul> <p> </p> <p><strong>Links mentioned in this episode:</strong></p> <ul> <li><a href= "https://www.linkedin.com/in/lindsay-oliver-shores">Lindsay Shores LinkedIn</a></li> <li><a href= "https://www.instagram.com/lindsayolivershores/">Lindsay Shores Instagram</a></li> <li><a href="https://www.wayfair.com/">Wayfair Website</a></li> <li><a href= "https://www.wa