323: Generate more Engagement and Drive Traffic to your Website - How to use Videos and Reels with Anika Gandhi

<p><span style="font-weight: 400;">In episode 323, Megan chats to Anika Gandhi, founder of Anika’s DIY Life, about how to use videos and reels to generate engagement on Facebook, Instagram and TikTok. </span></p> <p><span style="font-weight: 400;">Anika specializes in woodwork and DIY, helping beginners make pro-level projects. She has a strong presence online across multiple platforms and shares her experience in reaching even more people through short-form video. Find out what types of reels perform the best, what is the ideal length and how to use video to drive traffic to your blog posts.</span></p> <p><span style="font-weight: 400;">-Save time and repurpose your videos on Facebook, TikTok and Instagram.</span></p> <p><span style="font-weight: 400;">-Using Facebook reels is a viable way to reach more people.</span></p> <p><span style="font-weight: 400;">-Instagram favors reels and these types of posts get more engagement.</span></p> <p><span style="font-weight: 400;">-Short and sweet is most effective.</span></p> <p><span style="font-weight: 400;">-Spend more time on the first few seconds as this draws viewers in.</span></p> <p><span style="font-weight: 400;">-This is one of the best ways to gain followers and drive traffic to your website.</span></p> <p><span style="font-weight: 400;">-Be consistent.</span></p> <p><span style="font-weight: 400;">Connect with Anika Gandhi</span></p> <p><span style="font-weight: 400;"><a href= "https://www.anikasdiylife.com/">Website</a> | <a href= "https://www.instagram.com/anikasdiylife/">Instagram</a></span></p>