315: Sales Leader Playbook Author Lisa Magnuson Explores Ways You Can Shift Your Sales Efforts to Grow Your Deals by 5X

<p>Read the complete transcript on the Sales Game Changers Podcast <a href= "https://www.salesgamechangerspodcast.com/lisamagnuson/">website</a>.</p> <p>LISA'S TIP TO EMERGING SALES LEADERS: "Pre-call planning is critical. Go to www.toplinesale.com and download the pre-call plan. It's a 2-page fillable PDF I've been updating it 15 years so it's not old, it's new. You will immediately impact the quality of your calls and start to think a little more strategically about every single one of those calls. For 5X deals, this has to happen and many times it happens with the account team."</p>