Yard Signs and Direct Mail in a Digital World with Mike Gaby Kessler Creative

<p><strong>Mike Gaby</strong>, Account Executive, Kessler Creative talks about the opportunities and obstacles to using yard signs and direct mail to drive voter interest.  Despite signage restrictions in some communities and the constant need to replace stolen or removed signs, the political yard sign business is booming. Though political campaigns are sticking to traditional colors in yard signs, they are experimenting with larger format direct mail to stand out from the clutter in the mail box and to drive voters online.</p> <p>@kesslercreative</p> <p><a title="Kessler Creative" href="http://kesslercreative.com" target="_blank" rel="noopener">Kessler Creative</a></p>