Why Your Story Matters with The Moth’s Kate Tellers

<p><span style="font-weight: 400;">I am gleeful and proud to introduce you to one of my very best friends and today’s guest on the podcast, Kate Tellers.</span></p> <p><em><span style="font-weight: 400;">The Wall Street Journal</span></em> <span style="font-weight: 400;">calls her “a storytelling guru.” </span></p> <p><span style="font-weight: 400;">Kate is on the leadership team at The Moth – one of the preeminent storytelling organizations in this country – she travels the globe to teach the art of storytelling. Isn’t that so cool?!?</span></p> <p><span style="font-weight: 400;">Her past clients include some of the brightest non-profits in changemaking: International Women's Forum, Kellogg Foundation, Ashoka, and Melinda Gates, as well as companies like Spotify, Google, and the U.S. State Department.</span></p> <p><span style="font-weight: 400;">There are a buttload of reasons why a big company like Nike would pair with The Moth to incorporate storytelling into their brand, but the big takeaway for Brian Breaks Character listeners: Storytelling can drive the bottom line for profit and impact.</span></p> <p><span style="font-weight: 400;">I believe all creativity is storytelling and I believe this episode is one of our very best.</span></p> <p><strong>Kate does not hold back in this masterclass in storytelling: </strong></p> <p> </p> <ul> <li><strong><span style="font-weight: 400;">Surprise! Your aim in storytelling isn’t to entertain, but to get the truth in your story</span></strong></li> <li><span style="font-weight: 400;">Your story matters, no matter what… but it’s gotta matter to you (my Agent Goals students know this all too well!)</span></li> <li><strong><span style="font-weight: 400;">Bring a strong POV or no one cares, no one cares</span></strong></li> <li><span style="font-weight: 400;">Kate walks us through her 3-step process to prep before telling a story or hosting a show</span></li> <li><strong><span style="font-weight: 400;">How to get involved... there’s probs a Moth StorySlam near you!</span></