WHY SEO IS IMPORTANT: 4 UNDENIABLE FACTS

<p>#seo #links #content #marketing</p> <p>Did you know that there are 3.5 billion searches performed every day on google? But only a handful of those businesses are visible. The rest are tucked away in the safest spot for hiding a dead body—the second page of google, and beyond.</p> <p>What makes the difference between total obscurity and ranking for a keyword that sends you customers on autopilot?</p> <p>Hi, i’m cally, from the international institute of digital #marketing. Here are 4 reasons you need #seo to survive and thrive</p> <h3><strong>1. Organic search is the solution to the “flatline of nope”</strong></h3> <p>Ppc and other #marketing tactics can send traffic, but as soon as you stop investing your time, effort or money in them, traffic fades to nothing.</p> <p>In other words, organic traffic has staying power. It’s sustainable!</p> <p>Organic traffic is sustainable as long as you target a topic with organic search traffic potential. I.e., a topic that people are searching for, month after month, in google.</p> <h3><strong>2. #seo lets you nurture and convert leads at specific stages of the buying cycle</strong></h3> <p>Many of your prospects almost certainly turn to google when they have a problem.</p> <p>But the way they express it might be different depending on how aware they are of their own problem and the available solutions.</p> <p>Different stages of the buyer’s journey presents an opportunity to write and rank content that addresses a wide array of questions and concerns.</p> <p>If you can rank strategically for content that answers very specific enquiries—the kind that you know your customers have, and search for—then it’s as if you magically show up every step of the way and cement your brand into your prospects’ minds.</p> <h3><strong>3. Your competitors are already stealing your business by doing it.</strong></h3> <p><strong>51 percent</strong> of all website traffic comes from organic search, <strong>10 percent</strong> from paid search, <strong>5 percent</strong>for social, and <strong>3