Why It’s So Hard To Follow Through On Your Goals with Dr. Sean Young

In this episode we ask - why you don’t follow through on the things that are most important to you? How can someone facing down near death fail to follow essential health protocols? What causes people to self sabotage? Why is it so hard to follow up and follow through with your goals? We share the important lesson that it’s not about more information - it’s about finding the right pattern of behaviors and habits to match with your desired goal - and building a scientifically validated process to make sure you actually achieve them. We discuss this and much more with our guest Dr. Sean Young. Dr. Sean Young is the Executive Director of the University of California Institute for Prediction Technology. He has previously worked with companies such as NASA and has spoken in forums such as the European Parliament. He is the author of the #1 Wall Street Journal Best-Seller Stick With It: A Scientifically Proven Process for Changing Your Life - For Good and his work has been featured across the globe.When we fail to create personal change, is it a question of lack of willpower?Why don’t we follow through on the things that matter most to us?It’s not about changing the person, its about changing the process What is the science behind sticking with your goals?It’s almost never a question of having enough information - smokers KNOW smoking is bad, and yet they keep doing it, people KNOW how to lose weight, but they don’t “A, B, C Behaviors"Automatic BehaviorsBurning BehaviorsCommon Behaviors Not all behaviors are created equal - and not all habits solve certain kinds of behaviors Automatic behaviors happen without conscious thoughtBurning behaviors - things like addictions, “having to do something” having to play video games, having to check your phone, having to text someone, etc. Common behaviors - we are aware of what we’re doing - but we often can’t stick with it because other things come up The 7 Forces of Behavior Change - well documented psychology research The “SCIENCE” Framework - each letter represents a