What’s Changed in Marketing Since The Lockdown | Ep. #1420

<p><span style="font-weight: 400;">In episode #1420, we lay out some of the ways that marketing has changed since the lockdown. We have been indoors for a few weeks now this has produced many opportunities for doing things in new ways. From shifts in messaging to lower marketing standards, lower costing ads, and sweeping up recently laid off talent, you’ll hear some of the main trends by tuning in!</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:25]</strong> <span style= "font-weight: 400;">Today’s topic: What’s Changed in Marketing Since the Lockdown.</span></li> <li><strong>[00:53]</strong> <span style="font-weight: 400;">How previous marketing campaigns shut down or shifted their messaging.</span></li> <li><strong>[01:18]</strong> <span style="font-weight: 400;">Fewer businesses bidding for ads has brought the cost of paid ads down.</span></li> <li><strong>[01:55]</strong> <span style="font-weight: 400;">Shifts in how/how many podcasts are created due to higher time availability.</span></li> <li><strong>[02:32]</strong> <span style= "font-weight: 400;">Standards about how polished marketing has to be are getting lower.</span></li> <li><strong>[03:04]</strong> <span style= "font-weight: 400;">Sweeping up all the talent that has been laid off if you can afford it!</span></li> <li><strong>[03:35]</strong> <span style="font-weight: 400;">That’s it for today!</span></li> <li><strong>[03:36]</strong> <span style="font-weight: 400;">To stay updated with events and learn more about our mastermind, go to the</span> <a href="https://marketingschool.io/live"><span style= "font-weight: 400;">Marketing School</span></a> <span style= "font-weight: 400;">site for more information.</span></li> </ul> <p> </p> <p><strong>Links Mentioned in Today’s Episode:</strong></p> <p><span style="font-weight: 400;"><br /></span><a href= "https://www.garyvaynerchuk.com/"><span style= "font-weight: 400;">Gary Vaynerchuk</span></a></p> <p><a href="https://layoffs.fyi/tracker/"><span style= "font-weight: 400;">