
What is Intent-Based Branding and who cares?
Prayash Kasajoo
16 min
Business & Finance
Description
<p>Intent-Based Branding is a social media strategy that turns social media into paying customers. It works for virtually any business and is done by very few businesses.</p> <p>We start off this 6-part series with a discussion of what IBB is and how you can start using it today.</p>
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What is Intent-Based Branding and who cares?
Prayash Kasajoo