We Bought $100,000 Worth of Backlinks (and Here's What Happened Next) | Ep. #607

Nomzy Stholly

5 min

Investing & Markets

Description

In episode #607, Eric and Neil discuss what happened when they purchased backlinks. Tune in to hear whether this is still a valid marketing method. TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: We Bought $100,000 Worth of Backlinks (and Here's What Happened Next)</li> <li>[00:40] Eric and Neil no longer buy links, but did so during the earlier parts of their careers.</li> <li>[00:55] They purchased random sites with no relevance to their industries.</li> <li>[01:30] Link buying is bigger than it used to be and Google isn’t banning any of the purchased sites.</li> <li>[01:55] Sites will spend $100,000 on backlinks, but they are not getting the traffic that they used to.</li> <li>[02:02] Google is now using a lot of factors such as brand queries, user metrics, on-page SEO, <a href= "https://www.opentext.com/what-we-do/products/opentext-product-offerings-catalog/rebranded-products/hummingbird-is-now-opentext"> Hummingbird</a>, and <a href= "https://searchengineland.com/faq-all-about-the-new-google-rankbrain-algorithm-234440"> Rank Brain</a>.</li> <li>[02:45] Paid advertising is the biggest trend right now and it’s working.</li> <li>[03:00] Buying links is the old SEO, instead you should think about ways to repurpose and create great content.</li> <li>[03:26] Neil uses blogging, video, and podcasting as marketing methods.</li> <li>[03:31] This all can lead to

Uploader

melody_bay

Episodes

We Bought $100,000 Worth of Backlinks (and Here's What Happened Next) | Ep. #607

Nomzy Stholly

5:07