Understanding the Franchise World with Lance Graulich

<p>Have you always wanted to understand the franchise world, but you have no idea where to start?  This episode is for you. We have a guest who is ready to spill all the beans on running a successful franchise.</p> <p>Listen in as Lance helps us understand the franchise world.</p> <p>Who is  Lance Graulich?</p> <p>Meet Lance Graulich! He is the founder, CEO, and founder of ION Franchising, an industry-leading franchise consulting and development company representing over 500 franchise brands & business opportunities within 90 categories. Lance was a multi-unit, multi-state franchise of Wingstop and Krispy Kreme Doughnuts. He has created countless start-up brands and has become the industry-leading doughnut expert.</p> <p>Lance helps prospective entrepreneurs find their perfect franchise for FREE. He also assists independent business owners in creating a franchise system. Lance started in the family business on Wall Street after receiving an economics degree.</p> <p>Lance's Niche</p> <p>Lance mentors a lot of restaurant brands. When it comes to helping set up franchises, Lance and his team do a thorough competitive analysis. They have a multi-step process to ensure the franchise idea is viable. When you go to Lance looking for support in becoming a franchise, you need to answer the question to know the secret sauce for your brand and why it should be a franchise.</p> <p>Lance's Inner Superpower </p> <p>According to Lance's clients, his superpower is his X-ray vision. He can tell how the stock market will be in five years. He tends to see future trends.</p> <p>Also, he can listen to people and find out what their special skills are, what they like and what they don't like, to find them their best business. If they have a business specifically in mind, Lance teaches them how to grow and scale that most effectively.</p> <p> </p> <p>Timestamps:</p> <p>[00:28] Getting to know Lance and what he does</p> <p>[08:28] Who can reach out to Lance?</p> <p>[13:54] Lance's niche</p> <p>[17:28]How Covid affected La