UL Marketing Lecturer discusses Prime Energy craze

UL Marketing lecturer, Dr. Christina O'Connor discusses the marketing tactics behind KSI and Logan Paul's energy drink Prime and how it targets young teens and children.<br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>