Tony Cappaert - “Every Company is Underpricing” - Ep. 72

<p><span style="font-weight: 400;">My guest on this episode is Tony Cappaert. Tony started his career at Microsoft before co-founding a CRM software business for real estate agents called Contactually. The company was acquired by Compass in 2019 where Tony serves as Head of Lead Generation. As you’ll see though, Tony is a busy man. He also founded a cabin rental and management company called Blue Maple and is raising a fund to invest in self-funded searchers.</span></p> <p> </p> <p><span style="font-weight: 400;">Tony and I talk in-depth about niching down Contactually to target real estate brokers, his thoughts on pricing including why every company underprices, why they sold the company to Compass, and his view on the search fund world including what he looks for in prospective searchers as a former operator. If you ever want to reach out to Tony to talk software, property management, or search funds, don’t hesitate to send him an email at tony@bluemaple.co.</span></p> <p> </p> <p><span style="font-weight: 400;">For the full episode transcript and more, visit</span> <a href= "https://alexbridgeman.com/podcast/"><span style= "font-weight: 400;">alexbridgeman.com/podcast</span></a><span style="font-weight: 400;">.</span></p>