TikTok Strategies for Lead Generation with Rachel Pedersen

<p>Episode #139. How do we use TikTok for business? Part of me feels like an old lady for saying this, but I have the app downloaded on my phone and that’s about it. Rachel Pedersen is stepping in to share how we can create TikTok content that generates high-ticket leads and impressive income. Rachel is a savvy social media strategist and TikTok enthusiast who’s seeing explosive growth from this mystery of a platform. Listen now for her insights on creating engaging content (no dancing required) and growing your audience on TikTok and beyond.</p><p><b>In This Episode You’ll Learn:</b></p><ul><li><em>How TikTok can actually lead to increased revenue</em></li><li><em>The 4 E’s of creating content for your business on TikTok  </em></li><li><em>Why TikTok isn’t just for dancing in a bikini - hello evergreen educational content!</em></li><li><em>How to use TikTok to grow your audience on other platforms</em></li><li><em>What kind of entrepreneurs will really thrive on TikTok</em></li><li><em>How experimenting on social media can make you more authentic everywhere</em></li></ul><p><b>Favorite Quotes</b></p><p>“At first, everyone said, ‘Please don’t waste time on TikTok during the day. It’s such a distraction.’ Today, it’s an absolutely integral part of our brand. We see a direct correlation between our revenue and profit.”</p><p>“Even if only 1,000 people see your [TikTok] video that’s 1,000 prospects that down the road could become customers. But a lot of these videos end up reaching hundreds of thousands of people, which is way more than any other platform.”</p><p>“You don’t have to dance. You don’t have to be funny. You don’t have to approach TikTok any one way.”</p><p><b>More About Rachel:  </b></p><p>“The Queen of Social Media” - Founder and CEO of The Viral Touch, Full-time Social Media Consultant and Strategist, Founder and CEO of Social Media United.</p><p>Rachel is a top social media marketer and consultant, worldwide viral sensation, leading authority on storytelling through social media and Facebook ads.</p>