The Qatar World Cup, Has FIFA Ruined Their Brand?

<p><span style="font-weight: 400;">Hosted by multiple iTunes Top 10 podcaster</span> <a href= "https://www.instagram.com/jamesburttofficial/"><span style= "font-weight: 400;">James Burtt</span></a><span style= "font-weight: 400;">, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the country's most successful companies and brands.</span></p> <p> </p> <p><span style="font-weight: 400;">If you are looking to explode your brand using the power of podcasting or content marketing, contact James’ agency</span> <a href= "https://www.phonic.media/"><span style="font-weight: 400;">Phonic Content</span></a></p> <p> </p> <p><span style="font-weight: 400;">On today’s show, James discusses the seemingly lacklustre enthusiasm around the Qatar World Cup and poses the question, has FIFA ruined their brand? There has been a lot of talk, and heated debate around the moral integrity of Qatar hosting the tournament which seems to have led to a real dip in excitement for the World Cup. The almost openly corrupt nature of FIFA seems to have taken a toll on the brand and with so many businesses and organisations taking a stand against elements of the tournament it seems like FIFA itself is tarnishing the beautiful game.   </span></p> <p> </p> <p><span style="font-weight: 400;">———————————————</span></p> <p> </p> <p><span style="font-weight: 400;">If you enjoyed this episode, connect with James and let him know your No.1 takeaway</span> <a href= "https://www.instagram.com/jamesburttofficial/"><span style="font-weight: 400;">  </span></a><span style="font-weight: 400;"><a href= "https://www.instagram.com/jamesburttofficial/">https://www.instagram.com/jamesburttofficial/</a></span></p> <p> </p> <p><span style="font-weight: 400;">If you’re an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out</span> <a href= "https://www.phonic.media/"><span style="font-weight: 400;">P