The Power of Mindset in Business Growth with Trevor Turnbull

<p>Are you a marketer having a hard time pushing your products or reaching out to potential consumers? Well, with us today is a growth strategist with vast knowledge on social selling and how mindset is a powerful tool in business growth and continuity.</p> <p>Trevor Turnbull, head of growth at eRational Marketing, helps businesses in scaling up through proven agile growth strategies using research tools such as LinkedIn. He emphasizes various touchpoints that an entrepreneur needs to pay attention to to sell more such as; solid problem-solving strategies and building genuine relationships that ultimately lead to the growth of your business.</p> <p>Listen in as Trevor shares how to leverage technology and the tools at our disposal into generating business and networking while emphasizing why mindset is the core of everything when it comes to selling.</p> <p>How does the digital communication framework work?</p> <p>LinkedIn and other socials such as Instagram are great networking tools in the digital world that help us bring out the marketing and networking power hidden within us, only if we allow ourselves to open up to this beautiful world. Therefore, there are four components of utilizing video from a messaging standpoint which are:</p> <p> </p> <ul><li>Vulnerability- allows us to be human and initiates comfortability.</li> </ul> <p> </p> <ul><li>Empathy- allows a marketer to fit themselves in the potential client's shoes.</li> </ul> <p> </p> <ul><li>Gratitude- sharing the gift you have acquired over time.</li> </ul> <p> </p> <ul><li>Call-to-Action- the airing of thoughts and comments on the subject discussed</li> </ul> <p> </p> <p> There are also three critical skills focused around sales that an entrepreneur or a marketer needs to master to book enthusiastic pre-sold sales calls, namely:</p> <p> </p> <ul><li>Video – take the leap and start even if it’s not perfect</li> </ul> <p> </p> <ul><li>Sales process – networking to be of service and help.</li> </ul> <p> </p> <ul><li>Mindset – pushing