The Power of Data-driven Pricing Solutions for Your SaaS Business with Bryan Belanger
The Power of Data-driven Pricing Solutions for Your SaaS Business with Bryan Belanger

The Power of Data-driven Pricing Solutions for Your SaaS Business with Bryan Belanger

Sylvester Tumelo Les

29 min
Investing & Markets
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<p><strong>Bryan Belanger</strong> is the senior director of <a href="https://tbri.com/">Technology Business Research</a>. He's also the senior director at <a href= "https://www.xaaspricing.com/">XaaS Pricing</a>, a subsidiary of <a href="https://tbri.com/">TBR</a> that helps SaaS companies price on a data-driven approach.</p> <p>In this episode, Bryan talks about the work that <a href= "https://www.xaaspricing.com/">XaaS Pricing</a> does and who their target customers are. He also shares his insights on other business and pricing models and how you could choose which one works best for your business.</p> <p> </p> <p><strong>Why you have to check out today’s podcast:</strong></p> <ul> <li>Find out who <a href="https://www.xaaspricing.com/">XaaS Pricing</a> are and how they might be able to help with your business</li> <li>Learn how to create a simple yet effective business framework by talking to your customers</li> <li>Get insights on the current trends such as usage-based pricing and product-led growth</li> </ul> <p><strong> </strong></p> <p align="center"><strong>“Create a simple framework that works for you. For me, it's probably talk to ten customers; and that, I think, can help you. I think the hardest part is often knowing where to start or what you're even trying to solve for is. So, find a framework that works for you, that focuses on talking to your customers and asking these questions, and let it snowball from there.”</strong></p> <p align="center">– <em>Bryan Belanger</em></p> <p><strong> </strong></p> <p><strong>Topics Covered:</strong></p> <p>01:51 – How Bryan got into pricing</p> <p>02:56 – How <a href="https://www.xaaspricing.com/">XaaS</a> started</p> <p>03:40 – What <a href="https://www.xaaspricing.com/">XaaS Pricing</a> actually does, and who their target customers are</p> <p>05:00 – Why you’d want <a href= "https://www.xaaspricing.com/">XaaS Pricing</a>’s products if you’re a medium-sized company</p> <p>09:41 – <a href="https://www.xaaspricing.com/">XaaS Pricing</a>’s vision: Systematize the V

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