The Key to Running Promotions Strategically

In episode 47 of the Customers Who Click podcast, I had a fantastic chat with Robin Coles about promotional strategies. Robin is the Managing Director EMEA at XCCommerce which is a leader in transformative, state-of-the-art, cross channel, promotion solutions. He’s been involved in retail for about 35 years, helping brands improve their omnichannel strategies. Robin is currently responsible for expanding XCommerce into the UK and Europe. You can connect with him on LinkedIn or Twitter.