The future of the marketing function

<p>10% brilliant idea, 10% hard work, 80% dumb luck.</p> <p>That's the recipe we believe you need for a successful business.</p> <p> </p> <p>We hope our idea is pretty good, we'll work bloody hard and we've already had some dumb luck... But how does the Inspired Marketing Group actually work and why do we think it's the future of the marketing function.</p> <p>This is a short one because we don't want to be too self indulgent. Let us know if you think it's dumb luck or we're just dumb.</p>