TC|Daily | How MoyaApp is taking on WhatsApp, and winning

The “data-free” messaging app MoyaApp, which already has six million active monthly users in South Africa, is working hard to become as big as WhatsApp in the country.<br /> The app’s founder, Gour Lentell, joins Duncan McLeod on TechCentral's technology show, TC|Daily, to talk about how the development of the app is progressing.<br /> Lentell talks about the history of MoyaApp, how it’s able to offer “data-free” messaging to people who don’t have data or airtime, and why he believes this is a winning proposition in a country where Meta Platforms-owned WhatsApp has become entrenched.<br /> In this episode of TC|Daily, Lentell unpacks:<br /> • MoyaApp’s business model<br /> • Its growth projections<br /> • His background and how he came to create MoyaApp<br /> • Why MoyaApp is succeeding in South Africa when China’s WeChat failed<br /> • The evolution of instant messaging in South Africa, from Mxit to BBM to WhatsApp<br /> • Super apps and their role in the ecosystem – including a discussion on Elon Musk’s plans for Twitter<br /> • MoyaApp’s monetisation model<br /> • MoyaPay, fintech and a cashless economy<br /> Don’t miss this insightful discussion about a homegrown app taking on global giants. <a href="https://www.techcentral.co.za/">TechCentral</a>