Spotting The Need with Mark A. Samuel, Founder & CEO at IWON Organics

In this episode of The Physical Product Movement, we're joined by Mark Samuel, the founder and CEO of IWON Organics. Mark reveals how he was able to spot a need in the market and develop a product to fit this market opportunity. He also shares strategies to develop wholesale and retail partnerships, and his approach to rolling up his sleeves and just getting things done.