Sport Tribalism What it Could Mean for Your Business

<p>In this podcast I feature an interview with Barry Walker a Senior Strategist with Wunderman Thompson, Perth. Barry discusses his recent article  <a href= "https://www.marketingmag.com.au/hubs-c/the-playbook-for-creating-sport-tribes-that-bind/"> "The playbook for creating sport tribes that bind"</a> which appeared in <a href= "https://www.marketingmag.com.au/">MarketingMag.com.au</a></p> <p>During the interview we discuss what sport tribalism can mean for your business if you think about the relationship with your clients and customers in a different way.</p> <h2 class="mt1 t-18 t-black t-normal break-words"> </h2>