Sitting On The Fence Can Hurt Your Business

<p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;">This podcast is about the Guy Sebastian controversy, and why I believe he has made a faux pas on withdrawing his support of the #VaxTheNation Campaign.</span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;"> </span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;">COVID lockdowns have obviously crippled Australia's entertainment industry. So they launched a #VaxTheNation campaign urging Aussies to get vaccinated so live entertainment can return. </span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;"> </span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;">Australian musos, including Guy Sebastian and many others, got on board. They joined forces with major record labels, ticketing agencies and festival organisers.</span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;"> </span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;">For some bizarre reason, Guy Sebastion </span><a href= "https://www.theage.com.au/culture/music/i-m-really-sorry-guy-sebastian-backs-away-from-vaccine-push-20210907-p58ph7.html" target="_blank" rel="noopener"><span style= "color: #4a6ee0;">withdrew his support of the #VaxTheNation campaign</span></a><span style="color: #0e101a;">.</span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;"> </span></p> <p style="margin: 0cm; margin-bottom: .0001pt;"><span style= "color: #0e101a;">This controversy isn't really about vaccination. It is about having an opinion, a stance, being authentic and genuine. There are many things you can learn from this and get to know how you attract and bond in a crowded marketplace using the Credo Technique.</span></p>