Sheri shares how she created a sales training program to help HVAC Technicians better understand how improving their sales skills can better serve their customers.

<p>Sheri is a virtual event producer who works with business leaders to run successful live programs, courses and retreats. She has experience working in learning and development and event management.&nbsp; Sheri worked with explore the trades by creating a "ride and decide" program, that works with a local high school to learn about working in the skilled trades.</p> <p>Sheri Bennefeld Links</p> <p>sheri@waybeyondordinary.com<br> http://waybeyondordinary.com</p> <p>ABOUT PODCAST</p> <p>Skill Stadium podcast is the voice of the skilled trades. &nbsp;Every Monday morning, we feature guests from all over the world with the following backgrounds:</p> <p>Business Owners</p> <p>Hiring Managers</p> <p>Skilled Trades Professionals</p> <p>Trade School Administrators</p> <p>Career Coaches</p> <p>Skilled Trades Influencers</p> <p>The purpose of the podcast is to share stories, career advice, and job opportunities in the skilled trades. You are invited every week to listen in on a conversation with people who are passionate about the skilled trades. You get the information you cannot google, from real people doing the work.</p>