Selling at an Early Stage Company with Kate VanLue

<p>Brett is joined by Kate VanLue, Director of Sales at The Juice. She shares some of the challenges and advantages of selling at The Juice and how her sales process has evolved. Some marketers understand the value of The Juice right away and are easy to onboard, while other marketers need more time or have constraints in budget or from leadership. </p><p>0:00 Intro <br>1:09 Conversation with Kate <br>2:30 Selling a new product <br>4:53 Sales process at The Juice <br>7:00 Communicating value <br>10:30 Quality over quantity <br>15:10 Profile of The Juice user <br>17:40 Challenges from leadership <br>21:45 Price <br>25:00 Breaking through to new customer <br>27:18 Outro </p><p><br><a href="https://www.thejuicehq.com/sign-up">Join The Juice</a><br>To learn more about Category Pages, visit <a href="https://app.thejuicehq.com/categories">app.thejuicehq.com/categories</a></p><p><br>Follow The Juice:| <a href="https://www.meetfathom.com/">Website </a>| <a href="https://www.meetfathom.com/blog">Blog </a>| <a href="https://twitter.com/meetfathom">Twitter </a>| <a href="https://www.linkedin.com/company/67158012">LinkedIn</a><br>Follow Kate:| <a href="https://www.linkedin.com/in/kate-vanlue/">LinkedIn</a> |<a href="https://thejuicehq.chilipiper.com/personal/kate-vanlue">Talk with Kate</a><br>Follow Brett:| <a href="https://twitter.com/IndyMcGrath">Twitter </a>| <a href="https://www.linkedin.com/in/brett-mcgrath-54bb2914/">LinkedIn</a> </p>