Science of Digital Fundraising with Tim Kachuriak NextAfter

<p><strong>Tim Kachuriak</strong> is the Founder and Chief Innovation Officer for NextAfter, a digital fundraising research lab, consultancy, and training institute.  Their mission is to decode what works in fundraising to help non-profits, charities, and NGOs maximize support.  We talk about:</p> <ul> <li>Looking for patterns in successful digital fundraising campaigns by mystery donor studies </li> <li>Applied research fundraising experiments that are revealing some of the myths of online fundraising</li> <li>Mapping the donor journey and the widely variant communication experiences donors have with organizations</li> <li>The under-recognized value of mid-level donors who give $1,000-$10,000</li> <li>Variety of reasons why people give and how to tap into those emotions</li> <li>How to strengthen the contribution ask with a better value proposition and the role of incentives</li> </ul> <p>@NextAfter #Fundraising #Donors #AdvocacyCampaigns</p> <p><strong><a title="NextAfter" href="http://nextafter.com" target= "_blank" rel="noopener">NextAfter.com</a></strong></p> <p><a title="NextAfter" href="http://nextafter.com" target="_blank" rel="noopener"><img style= "display: block; margin-left: auto; margin-right: auto;" src= "https://assets.libsyn.com/secure/show/69800/nextafter.jpg" alt= "NextAfter" width="396" height="115" /></a></p> <p> </p>