S1E94 - Blake Johnston of Outbound View

<p><span class="gmail_default">Blake Johnston has a background in marketing and sales which gives him a unique perspective on being a CEO. In this episode hear his views on:</span><br /> <br /></p> <div class="gmail_default">Strengthening the relationship between Founder/CEO and the VP and Sales.<br /> The good and bad of being a CEO with a sales and marketing background<br /> What does Top of Funnel Activities really mean?<br /> When should you hire an outsource top of funnel lead gen agency<br /> What is the difference between onboarding and ramp when working with an outsourcing agency<br /> Training and onboarding your sales team in a remote environment.<br /> How should marketing be measured and compensated</div>