S02.EP21 - Building Brands for a Sustainable Tomorrow with Katie Klencheski

<p>Katie is the Founder and Creative Director of Brooklyn-based SMAKK, a branding and growth studio whose mission is to help values-led clients build world changing brands. </p> <p>For much of her career she has worked with everyone from industry giants like American Express and Shiseido to a variety of nimble disruptive beauty, fashion, wellness, and lifestyle brands, including The Honey Pot Company, Harry’s Razors, and more. </p> <p>Katie applies her expertise across content creation, ecommerce, social media, marketing, and digital experiences toward changing consumer behavior, leading to purchasing decisions that are better for people and the planet.</p>