Ric Franzi – Always Invest in Appreciating Assets

<p>Born and bred in a small coal mining and steel mill town in Western Pennsylvania,<a href="https://www.linkedin.com/in/ricfranzi/" rel="noopener noreferrer" target="_blank"> <strong>Ric Franzi</strong></a> moved to California after graduating with a B.A. in Communications from the University of Pittsburgh. While in Southern California, he continued his education by attaining his MBA from Pepperdine University.</p><p>Ric is the host of the<a href="http://ceopeergroups.podbean.com/" rel="noopener noreferrer" target="_blank"> Critical Mass Radio Show &amp; Podcast</a> and an author of<a href="https://www.amazon.com/Richard-Franzi/e/B002BMEZUQ%3Fref=dbs_a_mng_rwt_scns_share" rel="noopener noreferrer" target="_blank"> three books</a> and frequently speaks to CEOs and business owners. He has been featured on Forbes, INC, CNBC, and many others.</p><p>&nbsp;</p><p class="ql-align-center"><strong>“When you emotionally want something, it is amazing how you can mentally rationalize that it makes sense.”</strong></p><p class="ql-align-center">Ric Franzi</p><p>&nbsp;</p><h2><strong>Worst investment ever</strong></h2><p>Ric and his wife had family friends whom they had known for a very long time. The friends had a son, Henry, who was one of two co-founders of the company Broadcom. The company is a very well recognized chip manufacturer. The couple has known Henry forever, and they trusted him. Henry had started other successful businesses, and so they knew him to be a successful entrepreneur.</p><h3><strong>Getting the first chance to invest in their friend’s startup company</strong></h3><p>Ric and his wife got a chance to buy shares into Broadcom at a family and friends rate.</p><p>Being the cautious investor he is, Ric called his broker and talked to him about the idea of investing in Broadcom.</p><p>The broker told him that he did not have to but that the shares were three times higher than the price he could buy them. With that advice, he made up his mind to purchase the shares.</p><h3><strong>Selling their shares to bui