REPLAY: James Lipscombe: Lesson Of The £25,000,000 Food Entrepreneur

<p><span style="font-weight: 400;">Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands.</span></p> <p><span style="font-weight: 400;">James Lipscombe is the CEO of the Chesterford Group, a family food business with a 97 year heritage of bringing much-loved favourites to their customers for almost a century. From a single shop opened in 1923 the Lipscombe family have grown the business - and the three main brands it operates - to the scale where the business is now the UK’s largest chain of Fish and Chip shops with 40 stores around the South of England, generating £25,000,000 in annual sales. James is a highly respected leader and has most recently featured on the likes of Sky News, Mail Online and BBC for how the Chesterford Group have navigated the Coronavirus lockdown and pivoted the business from total shut down to successful reopening within a matter of weeks. </span></p> <p><span style="font-weight: 400;">In this episode James shares: </span></p> <p><span style="font-weight: 400;"> The history of the Chesterford Group </span></p> <p><span style="font-weight: 400;">* How this 97 year old family business started </span></p> <p><span style="font-weight: 400;">* How James always knew he wanted to take over the family firm </span></p> <p><span style="font-weight: 400;">* The power of understanding how the shop floor works in the hospitality trade </span></p> <p><span style="font-weight: 400;">* How James had to open his business quickly during lockdown</span></p> <p><span style="font-weight: 400;">* The power of communication during a crisis </span></p> <p><span style="font-weight: 400;">* Having to quickly digitise a predominantly bricks and mortar business </span></p> <p><span style="font-weight: 400;">* The power of controlling to whole process where you can </span></p> <p><span style="font-weigh