PR Strategy for Consultants and Coaches Featuring Mickie Kennedy

Mickie Kennedy is an expert at helping small businesses, authors, and startups increase their visibility and credibility. We discuss: What you do when you don’t like being told what to do [01:45] A hypothesis about changes in technologies [04:53] How a newswire works [6:15] Why your press release could use some strategies [08:20] Small companies with a great number of releases and milestones [09:36] It really comes down to relevant stories [10:39] Consultants and coaches that gained traction through the press [12:35] The challenges to getting noticed for business authors [14:14] What non-fiction authors may not know about gaining a following through media [16:14] Sometimes the right person to manage the business is not the right person to manage the people [17:17] Commitment will make you successful as quickly as possible [18:47] Mickie founded eReleases twenty-two years ago, after realizing that small businesses desperately need a press release service they can actually afford, giving them access to the media and to a national newswire – all with a personal touch. Learn more about Mickie at  https://www.ereleases.com/ (https://www.ereleases.com). Brief Description of Gift A free video training on press release strategies URL for Free Gift https://www.ereleases.com/plan (https://www.ereleases.com/plan)