Podcast Successful LinkedIn Marketing with Jim Meldrum and Rosemary O'Shaughnessy

<p>Welcome to this week's Podcast where I speak to Jim Meldrum who is a Linkedin Expert ,Marketing and Sales Consultant. LinkedIn has been the most trusted social media platform for the last five years.</p> <ul> <li>We spoke about how to attract your idea client.</li> <li>How to create your profile to have it ready to do business</li> <li>How to create the correct content to attract business</li> <li>How posting regularly helps you and your business stand out</li> </ul> <p><strong>What content get attention and attraction</strong></p> <ul> <li>Polls / Surveys</li> <li>Educational Content</li> <li>Tips and Advice &nbsp;to show your ability and skills</li> <li>Simple language that is easy to understand by your target market.</li> </ul> <p><strong>Features on Linkedin</strong></p> <ul> <li>Jim explains how to use the pronunciation feature to it's best advantage.</li> <li>We discuss the pros and cons of the content creator feature that I am testing on my own account.</li> <li>Jim has found only 20% will connect when the follow feature is set rather than connect.</li> </ul> <p><strong>Creator mode</strong></p> <p>When you have the creator option switch on, you have access to &nbsp;Linkedin Live and Newsletters</p> <p><strong>Posting on LinkedIn</strong></p> <ul> <li>Stand out and post as most members are not posting</li> <li>Create content that is quick to the point</li> <li>Make your content relevant that builds trust, to open the door to do business</li> </ul> <p>Also Jim explains the percentages on the podcast of who will be ready to do business with you.</p> <p><strong>Jim Meldrum's contact details</strong></p> <ul> <li><a href="https://www.linkedin.com/in/jimmeldrum"><strong>linkedin.com/in/jimmeldrum</strong></a></li> <li><a href="https://www.eventbrite.co.uk/o/nu-strategy-workshops-28731473257" rel="noopener"><strong>https://www.eventbrite.co.uk/o/nu-strategy-workshops-28731473257</strong></a></li> <li><strong>email </strong><a href="mailto:jim@nustrategy.co.uk" rel="noopener noref