Personal Capital Deep Dive With the CEO Bill Harris

As technology advances, it enables people to become more connected and informed. One of the biggest effects of new technology is on the financial world. Now, investments are incredibly accessible to all people searching to live a more flexible financial life. People can invest their money more easily than ever before  Online financial planning and management services allow people to invest money and manage their portfolios from their computers or phones.    Online management takes the guesswork out of investing. It gives users the opportunity to establish and develop a portfolio of investments with ease. Because let’s face it, we aren’t Warren Buffett. Picking the right stocks, at the right time, and holding on through the ups and downs, can be impossible.  Enter Personal Capital  One such online investment platform, Personal Capital, has made a name for itself as a comprehensive investment checkup tool that offers a range of services at a low cost. But does this platform live up to the hype? Below you will find a comprehensive Personal Capital review—the pros, cons, and whether or not it can help you improve your financial situation. Let’s get started. About the Personal Capital app Personal Capital has been around since 2009, and the platform has since developed a user base of more than 165 million investors. These investors have a combined account holding of $7 billion. There are two basic services offered through a Personal Capital account: free finance aggregation, and paid advisory service. Most advisors use the free aggregation tools, but higher net worth investors tend to opt for the paid service. To be eligible to use their paid services, investors must have at least $100,000 to start their accounts. Personal Capital targets these higher net worth investors with its paid service.  This helps bolster its free service for other users. Therefore, the platform truly offers something for everyone. There are several different features that investors using Personal Capital have access to. And, the pl