Patrick Deloy Part 1 | The Omni Channel Experience In Asia

<p>Patrick Deloy is a Managing Director at Merkle/Isobar Commerce, an award-winning e-commerce solutions provider which supports medium to large B2C and B2B companies with the planning, development, localization and long-term support of multi-country e-commerce website deployments in the APAC region.<br> <br>Patrick, a serial entrepreneur by nature, co-founded Bluecom Group in 2012 and has helped to establish Bluecom as the leading Adobe, Salesforce and omnichannel commerce solution provider in APAC. Passionate about new technologies and the APAC market, Patrick has been involved in IT &amp; e-commerce for over 10 years with stations in Hong Kong, Guangzhou and Shanghai and frequent travels to Japan, Korea, Singapore, Australia and global e-commerce &amp; digital events.<br> <br>With an in-depth knowledge of the regional digital market as well as regional economics and policies, Patrick is a frequent speaker at industry events and is also a contributor to e-commerce-related publications. Patrick is also a member of the YPO Young President's Organization and an avid global traveller.</p><p>This episode is part 1 of 2 with Patrick, in which we cover a wide range of topics including the current state of omnichannel retail in APAC trends and tactics the West could emulate; examples of brands who do omnichannel retail well in Asia, and a very intelligent yet nuanced conversation deep-diving into the why Patrick says consumers no longer “go shopping” but are rather “always shopping”.</p>