Overdeliver: How to Delight Your Clients & Customers

<p>As a client or customer, have you ever felt disappointed after a business transaction? Like your expectation wasn’t met? Have you ever felt like a business is all about the owner and never about you, the customer?</p> <p>This is often the result when a business isn’t focused on delighting customers. It’s very difficult for a business like that to sustain brand loyalty. Whether you’re a product-based or service-based business owner, delighting your customers is such an easy way to build and sustain brand loyalty.</p> <p>In this episode, we walk you through the step-by-step process of how to delight your customers, and consequently, increase customer retention.</p> <p>Key points in this episode…</p> <ul> <li>Lauren onboards a new client.</li> <li>Meg attends the Success Society Retreat and makes valuable connections.</li> <li>Delighting your clients and customers is about going the extra mile to make their experience a little more sparkly.</li> <li>Delighting your clients and customers helps your brand stand out and builds customer loyalty.</li> <li>Ways by which service and product based business owners can delight their customers.</li> <li>2 very important points in customers’ journey to delight.</li> <li>Get them excited about your product or service immediately after purchase, and avoid instant buyers remorse.</li> <li>Leave them feeling great about working with you or buying your product.</li> <li>Ways to delight your clients digitally.</li> <li>Celebrate them on social media.</li> <li>Attend their live social media streams and engage / ask questions.</li> <li>Treat anyone who works for you like gold.</li> <li>Offer special perks and discounts to encourage repeat business.</li> <li>How to blow someone away as a service provider.</li> <li>Overdeliver when it comes to service.</li> <li>Make the process of working with you as easy as possible.</li> <li>How to blow someone away as a product-based business owner.</li> <li>Impressive packaging.</li> <li>Tiny gifts.</li> <li>F