ML289: Amelia Wilcox (Founder & CEO of Nivati)

<p>Amelia Wilcox is the Founder and CEO of <a href="https://nivati.com/" rel="noopener noreferrer" target="_blank">Nivati</a>, a platform designed to make access to mental health solutions easier for employees.</p><p>&nbsp;</p><p>They have been recognized as one of the <a href="https://nivati.com/blog/for-the-second-time-zenovate-appears-on-the-inc-5000-list/" rel="noopener noreferrer" target="_blank">Inc. 5000</a> fastest-growing private companies in the US twice and have raised <a href="https://www.crunchbase.com/organization/zenovate" rel="noopener noreferrer" target="_blank">$5.7M</a> to date. Nivati also provides flexible work to 1200 practitioners, including counselors and coaches, across North America and is used by 11,000+ employees in <a href="https://incafrica.com/article/steven-i-weiss-nivati-covid-pivot" rel="noopener noreferrer" target="_blank">60+ companies</a>.</p><p>&nbsp;</p><p>Before Covid, Amelia ran Incorporate Massage, one of the fastest-growing companies in the US multiple years in a row, providing onsite massage services to 4,000+ corporate clients.</p><p>&nbsp;</p><p>Within ten days of the pandemic and their clients shutting down, Incorporate Massage revenues went from <a href="https://medium.com/the-mission/what-it-takes-to-pivot-and-scale-successfully-with-amelia-wilcox-founder-and-ceo-of-nivati-befe7f8a5c50" rel="noopener noreferrer" target="_blank">$6M to $0</a>, and she had to think fast and find a new need to serve.&nbsp;</p><p>&nbsp;</p><p>After talking to Incorporate massage clients, she realized there was an enormous need around mental health, which her company was uniquely positioned to solve better and faster than anyone else, and that's how Nivati was born.</p><p>&nbsp;</p><p><a href="https://www.linkedin.com/in/ameliamwilcox/details/honors/?profileUrn=urn%3Ali%3Afsd_profile%3AACoAAAXdfGcBuazcXJnmFnY2o0v_q7WuiNcO9mE" rel="noopener noreferrer" target="_blank">Amelia</a> has received many entrepreneurship awards, including being named one of the <a href="https://thestartupweekly.