Mind your language! With Claire Kilpatrick and Martin Shovel

<p>In this week's episode, Martin Kiernan talks to WHO Consultant Claire Kilpatrick and Martin Shovel, a writer, satirical cartoonist and communications coach who runs Creativityworks, an organisation that offers training and workshops in the art of communication (<a href='https://creativityworks.net/'>https://creativityworks.net/</a>).</p> <p>We look at words and they way that they make people feel. Cold words (like 'compliance') are a huge turn-off, so can we find ways of gaining better engagement through the use of language?</p> <p>Read one of Martin's blogs on the use of language here <a href='https://creativityworks.net/blog/?id=a-word-about-words'>https://creativityworks.net/blog/?id=a-word-about-words</a></p> <p>Also mentioned is a 1998 paper by Edna Kretzer and Elaine Larson (https://www.ajicjournal.org/article/S0196-6553(98)80008-4/pdf)</p>