Michigan Business Beat | Lydia Michael, Projects and Current and Upcoming Trends in Marketing

Chris Holman welcomes Lydia Michael, Speaker, Author, Founder & Owner, Blended Collective, Detroit, MI. MBN met her recently at the Michigan Inventors Coalition's 11th Annual Expo in East Lansing. In their conversation, Chris looked to find out several things from Lydia: 1. Tell us what you’re working on right now.? 2. What are some current and upcoming trends in the marketing industry? 3. How’s your book “Brand Love” different than other ones in the market? 4. You introduce “The Eight Brand Love Stages” model in your book. How can companies and brands use this to build loyalty with customers? [https:/lydiamichael.com/brand-love-book/]lydiamichael.com/brand-love-book Lydia's recently released book “Brand Love”, hit the #1 Amazon Hot New Release in Global Marketing. Feel free to take a look at her website(s) including blendedcollective.com » Visit MBN website: www.michiganbusinessnetwork.com/ » Subscribe to MBN’s YouTube: www.youtube.com/channel/UCqNX… » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/