MB306: To Scale Your Business, Put Investors First – With Veena Jetti

<p><span style="font-weight: 400;">When you’re doing your first multifamily deal, scaling the business is the last thing on your mind. But if you don’t think about scale early on and come up with a plan, you’ll be fighting fires as you grow.</span></p> <p><span style="font-weight: 400;">So, how do you create a vision for what your syndication business will look like in the future and then proactively put systems in place that allow you to scale up with ease? </span></p> <p><span style="font-weight: 400;">Veena Jetti is the Founding Partner of</span> <a href="https://vivefunds.com/" target="_blank" rel="noopener"><span style="font-weight: 400;">Vive Funds</span></a><span style="font-weight: 400;">, a unique multifamily firm that specializes in curating conservative opportunities for real estate investors. Veena has built a portfolio of 3,000-plus units worth $600M, and she shares her expertise as a frequent speaker, panelist and guest on various media outlets.</span></p> <p><span style="font-weight: 400;">On this episode of Financial Freedom with Real Estate Investing, Veena joins cohost Garrett Lynch and me to explain how raising capital at a high level allows her to scale and describe how every decision is made with the investor in mind.</span></p> <p><span style="font-weight: 400;">Veena shares her success with investor retention and referrals, discussing why she offers investors the option to put their money in a fund or invest in direct offerings.</span></p> <p><span style="font-weight: 400;">Listen in for insight on how Veena uses her time as partner at a big-time investment firm and get her advice on creating workflows that make it easy to scale your multifamily syndication business!</span></p> <h3>Key Takeaways<span style="font-weight: 400;"> </span></h3> <p><span style="font-weight: 400;">What inspired Veena’s interest in scaling a real estate business</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Mom was successful investor, taught solid work ethic</span></