MB 237: Biggest Myths about Building a Platform to Raise Capital – With Patricia Sweeney

<p>Wish you could attract an audience of engaged, eager investors like we do at <a href="https://nighthawkequity.com/" target= "_blank" rel="noopener">Nighthawk Equity</a>? Have you thought about building a thought leadership platform but rejected the idea because you’re not a writer or a techie? Or because you don’t like the way you look or sound on camera? Are you ready to get over those false beliefs and scale your capital raise in a matter of months?</p> <p>Patricia Sweeney is the Marketing Automation Consultant behind <a href="https://ideallymedia.com/" target="_blank" rel= "noopener">Ideally Media Group</a>, a firm that helps entrepreneurs and business owners implement content marketing systems to attract more of the right clients and significantly increase their revenue. With 10-plus years of experience in online marketing, Patricia has been the secret weapon behind some of the biggest names in the digital marketing space. She is also part of the Michael Blank team, working hands-on with the students in our <a href= "https://www.platformbuilders.com/" target="_blank" rel= "noopener">Platform Builders</a> program.</p> <p>On this episode of Apartment Building Investing, Patricia joins me to discuss the limiting beliefs that stop syndicators from building an online thought leadership platform. She explains why you DO have time and why you CAN justify the investment, describing how our students are attracting new investors—sometimes even before the program is over! Listen in for Patricia’s insight on avoiding the biggest mistakes syndicators make in building a platform and learn how YOU can scale your capital raise through our <a href= "https://www.platformbuilders.com/" target="_blank" rel= "noopener">Platform Builder Incubator</a>.</p> <h3>Key Takeaways</h3> <p>The advantages we have around platform building in 2020</p> <ul> <li>EASY to get message to many through social media</li> <li>Tech never more powerful or easier to use</li> <li>Outsource tasks to highly qualified global VAs</li> </ul> <p>What limitin