Matteo Vianello - A Life of Channeling Curiosity and Expressing Creativity to Create a Better World

<p><strong><em>Guest Overview</em></strong></p><p>Rarely do my guest's serendipitous recommendations as to who I interview next lead me to someone from the same industry in which I work. This is one of those rare weeks.&nbsp;Born and raised in Venice Italy, Matteo Vianello is a Creative and Design leader who has led an extraordinary and varied life channeling his curiosity and expressing his rich creative talent in building brands, launching products, and designing high-performing teams, from design companies to global ads agencies to silicon valley start-ups.&nbsp;</p><br><p><strong>Key discussion points:&nbsp;</strong></p><ul><li><em>Matteo discusses the impact of growing up surrounded by art in Venice</em></li><li><em>The expectations his parents placed on him to be happy&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</em></li><li><em>His Father’s impact on his worldview and his creative identity&nbsp;</em></li><li><em>Matteo discusses curiosity and the generative nature of creativity&nbsp;</em></li><li><em>We discuss&nbsp;his&nbsp;traditional early education and his Math focused secondary education</em></li><li><em>How he entered graphic design via a connection with David Carson&nbsp;&nbsp;</em></li><li><em>Matteo discusses his growing interest in graphic design&nbsp;</em></li><li><em>Hustling his way into Fabrica Benettons in-house design agency&nbsp;&nbsp;</em></li><li><em>The serendipitous experiences resulting from opening all doors&nbsp;</em></li><li><em>Matteo discusses Benetton's creative output under Olivero Toscani</em></li><li><em>The changing nature of creativity&nbsp;</em></li><li><em>The strategic competency of design&nbsp;</em></li><li><em>The curse of competency&nbsp;</em></li><li><em>The synergistic impact on inhouse creative departments&nbsp;</em></li><li><em>The need for more design thinking to solve world-scale challenges</em></li><li><em>The evolution of agencies and agility&nbsp;&nbsp;</em></li><li><em>His new agency Squero</em></li><li><em>His answers to the quick-fire questions &nbsp;</em></li></ul><p><