
MARKETING WITH SOUL: ChenMed (BONUS SERIES)
Solo Rimo
18 min
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Description
<p>With 120 senior medical centers in 15 states, ChenMed uses experience-based positioning and a relationship focus to market their value-based care for Medicare Advantage members. How do their marketing messages convey their value proposition to consumers and caregivers?</p> <p>Join veteran hosts Jared Johnson and Peter Balistrieri as they discuss the ways that ChenMed markets their relationship-based membership for older adults. (Marketing With Soul #7 | Rap Bonus #297)</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
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MARKETING WITH SOUL: ChenMed (BONUS SERIES)
Solo Rimo