Marketing: Never Take Your Foot Off the Gas Pedal [RR 701]

Key Talking Points “Using Integration to Supercharge Your Existing Marketing” The residual value of previous content- getting the most out of every picture/video What should you talk about? Listen to your customer’s questions, answer in the form of a picture/video. Answer 1 question and have 1 month of marketing content.  When business is good, don’t take your foot off the marketing pedal- stop stopping. Your business is the average of the highs and lows. Priorities may change but continue to do what works. Instead of slowing down, take a turn instead. Always talk about the culture of your business.  Email marketing- seeing the email in the inbox without opening it is still successful as a reminder you’re there. People will forget about you.  Marketing vs advertising- marketing develops relationships with customers and turns them into friends. Making connections with customers to the shop employees.    Commitment to community involvement  Facebook Ads- don’t put all your eggs in one basket. “Turn your authentic message into a constant message” Darrin Barney Don’t wait until the bottom falls out to set your business for success  Continue to move your goals Connect with the show: https://aftermarketradionetwork.com/ (Aftermarket Radio Network) http://youtube.com/carmcapriotto (Subscribe on YouTube) https://remarkableresults.biz/episodes (Visit us on the Web) https://www.facebook.com/RemarkableResultsPodcast (Follow on Facebook) https://remarkableresults.biz/insider/ (Become an Insider) https://www.buymeacoffee.com/carm (Buy me a coffee) https://remarkableresults.biz/books/ (Important Books) Check out today's partner: As a member of the NAPA family, AutoCare Center owners can take advantage of the NAPA National Health Program from the NAPA Insurance Center. This “NAPA only” program gives you and your employees access to national “large group” rates on medical insurance with premiums discounted up to 30 percent. These rates